PROFILE

• Yuko joined our group in 2021 and currently serves as an Outside Director. She is a marketing professor at Hitotsubashi University. Her research interests are focused on the enhancement of marketing capabilities of Japanese companies, especially in the overseas markets. Her research interests also lie in sustainable marketing system, which led her to participate in the large-scale research project at Research Institute for Humanity and Nature. Her international research experiences include a visiting research fellow at Department of Sociology, Princeton University in 2004-06, a research fellow at Wissenschaftszentrum Berlin für Sozialforschung GmbH (WZB) in 1992-93, and a visiting research fellow at Ifo Institut für Wirtschaftsforschung in 1991-92.